On October 11-14, David Zenna, Demand Partnerships Director at TheViewPoint will attend the TV & Video Insider Summit, organized by …

TheViewPoint has launched a new webinar series where CTV publishers share their expertise in inventory monetization. Our first event covered …

Interactivity is undoubtedly the next big step in the Connected TV industry’s evolution, one that drastically distinguishes it from linear and is believed to further boost an already impressive growth.

Explore the frequency capping feature, why it matters and how it works. Learn how to use frequency capping to avoid ad repetition and wasting impressions.