Aug 05, 2020
News
Oct 05, 2021
Join TheViewPoint at TV & Video Insider Summit – Explore the opportunities of OTT advertising
On October 11-14, David Zenna, Demand Partnerships Director at TheViewPoint will attend the TV & Video Insider Summit, organized by …
Industry
May 20, 2021
TVP Talks: Breaking into CTV/OTT monetization [Webinar recording]
TheViewPoint has launched a new webinar series where CTV publishers share their expertise in inventory monetization. Our first event covered …
Media
May 14, 2021
Unlocking Interactivity for CTV
Interactivity is undoubtedly the next big step in the Connected TV industry’s evolution, one that drastically distinguishes it from linear and is believed to further boost an already impressive growth.
Opinion
May 12, 2021
How to Avoid Ad Repetition in CTV with Frequency Capping
Explore the frequency capping feature, why it matters and how it works. Learn how to use frequency capping to avoid ad repetition and wasting impressions.
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Oct 05, 2021
Join TheViewPoint at TV & Video Insider Summit – Explore the opportunities of OTT advertising
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May 20, 2021
TVP Talks: Breaking into CTV/OTT monetization [Webinar recording]
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May 14, 2021
Unlocking Interactivity for CTV
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May 12, 2021
How to Avoid Ad Repetition in CTV with Frequency Capping
Blog
Jul 30, 2020
COVID: The Driving Force For Growth in the CTV Ad Ecosystem
Jul 28, 2020
Refining Publishers’ Experiences: TheViewPoint Introduces New Features
Jul 28, 2020
7 Tips for Making the Most of CTV Advertising in a Post-COVID World
Jul 23, 2020
Ad Network vs Ad Exchange: The Definitions, Evolution, and Key Differences
Jul 01, 2020